Wednesday, March 31, 2010

Improving your existing backlinks

Give some love to your links

  1. Correct links that point to your old domain names.
    For that reason, contact the webmasters who link to your old domain name and ask them to link to your new domain. This will increase the effect of the links on your website rankings.
  2. Try to improve the link texts.
    when you're contacting other webmasters to tell them that they link to your old domain name or to a broken link on your website, you can also suggest new link texts for your links.
  3. Correct links to broken pages on your website.
    Check your website statistics and redirect all links that go to a non-existing (404) page on your website to an existing page on your site so that the visitors aren't lost.
  4. Check the links on your own website.
    Your website should have a clear and logical navigation that emphasizes the pages that you want to see in Google's search results.
  5. Suggest other relevant websites.
    If the website that links to your website links to other websites that are related to your website topic, it's more likely that search engines will find your website relevant to that topic. Details about this co-citation effect can be found here.