Google Caffeine

What is Google Caffeine?

Google Caffeine is the name for the new method that Google uses to index web pages. In contrast to Google's old method, Caffeine can index new web pages faster.
Google changed they way in which they index the web because they want to show new pages more quickly in the search results.

What is the difference between the old system and Google Caffeine?

Google's previous system updated the search index in batches.
With Google Caffeine, Google's search index is updated continually:
That means that new pages will be displayed in Google's search results sooner if they are relevant to the search query.

What do you have to change on your web pages?

Caffeine is not a ranking algorithm update. But the "May Day" Is ranking algorithm update.
It does not change the way Google ranks web pages. Caffeine just means that new pages will be shown much quicker on Google's result pages.
To get your own website on Google's first result page, analyze the web pages that currently have top 10 rankings on Google. The pages that now have a top 10 ranking on Google have done everything right to please Google's latest ranking algorithm.
Analyze the top ranked pages and check how and where they use their keywords.
Also check which web pages link to the top ranked pages and how they link to the top ranked pages.

Simple 7 things to remove bad press from the search results

Six things you can do to remove bad press from the search results

No matter how good your company is, some people will always write something negative about your site, even if you tried your best to help them.

Reputation first customers might write negative comments about your company in their blogs or some of your competitors might like to damage your reputation by creating fake comments about your site.

What can you do if web pages with negative comments appear on Google's first result page for your company name?

1. Fix the problem. If people write negative reviews about your company, the first thing that you should do is to fix the problem that caused the negative review.
2. It doesn't hurt to ask.Send the webmaster of the web page with the negative review a polite email and ask for removal of the negative comments. Many webmasters will cooperate if you explain the issue.
3. Offer Extra Help. You could always try to contact the person is speaking bad about your service and try to resolve the Issue.
   
4. Give web pages with positive comments a boost.If the webmaster does not want to remove the negative review, find websites that contain positive comments about your site.
   link to these pages from your own website to increase the link popularity of these pages. The more links the pages with the positive reviews have, the higher they will be ranking in the search results.
5. Ask for testimonials from happy customers.If you receive positive feedback from customers, ask them to write a review on ConsumerReview.com, Epinions.com or similar sites.
6. Add your website to company wiki pages.Websites like AboutUs.org allow you to create an article about your company. If your company is important enough, you might even create an entry in Wikipedia.these Wiki pages will also appear in the search results when someone searches for your company name.
7. Make sure that your own website tops the search results.
   If your own website comes first for your company name then most people will click on your link and don't look further.
   

Removing negative comments from the search engine results can take some time. It's best to avoid negative experiences at the outset by providing high quality products and good customer support.